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Top 5 Pinterest Pin Design Trends You Should Use to Get More Clicks.

  • Writer: Gina Talarico
    Gina Talarico
  • Nov 28, 2024
  • 3 min read

Pinterest is like the dating app of the internet—you have about 1 second to catch someone’s eye before they swipe (or scroll) away. So, what makes a pin stand out and scream “click me”? Trends, baby. Let’s dive into the top 5 Pinterest pin design trends that are pulling in clicks like magnets this year.




1. Bold, Over-the-Top Text (But Make It Chic)

Forget whispering. On Pinterest, text needs to shout (politely, of course). Big, bold fonts that are easy to read are trending hard right now. Think strong, eye-catching headers in your pins that tell viewers exactly what they're clicking on. Pro tip: Don’t throw every color in the rainbow on there. Pick a couple of colors that fit your brand and stick with them.


Why it works: People scroll through Pinterest like they’re on a speed-reading marathon. Big, bold text stops them in their tracks and spells out why they should care. Less guessing, more clicking.


2. Minimalism (But Not Boring)

Minimalism on Pinterest is the difference between “I have taste” and “I can’t decide on a design style.” Think airy layouts, lots of white space, and a single striking image with clean text. It’s a subtle kind of eye candy, but it works.


Why it works: Minimalism tells people you have something important to say (without the visual clutter). It’s like walking into a spotless room—no distractions, just pure focus on what’s important. People stop, look, and click.


3. Layered Text on Images

If you’ve seen pins where text overlaps a slightly transparent box or sits on top of an image, you know this trend. This design is layered in a way that makes the text pop without covering up the whole picture. Just slap a semi-transparent box over an image, add text, and boom—instant pin trendiness.


Why it works: It keeps the vibe polished and professional while highlighting the main points. Your audience sees the product or the vibe behind the text, making it both informative and aesthetically pleasing.


4. High-Contrast Colors

Pinterest is like a digital canvas with lots of bright, shiny things vying for attention. High-contrast colors—think black and white or yellow on blue—create a striking effect that draws the eye like a tractor beam.


Why it works: When everyone’s pin is pastel pink or beige (no hate to those colors), a high-contrast pin cuts through the noise and says, “Look at me!” Bonus: It’s easier to read on mobile screens, which is how most people are scrolling anyway.


5. Animation and Video Pins

Static pins are cool, but animated pins? That’s like moving from vanilla to double fudge brownie. Whether it’s a little sparkle or a looping video, these pins grab attention and get people curious.


Why it works: Motion naturally draws the eye. Plus, people stay longer on animated pins, which makes Pinterest love you (hello, algorithm!). It’s a double whammy: you get the click, and Pinterest bumps your content higher up.


Want to Go from “Pinned” to “Clicked”?

All these trends are great, but trends alone won’t cut it if you don’t have a strategy. If you’re ready to start pulling in traffic without showing your face, Under the Radar (yep, that’s my guide!) has everything you need to create and monetize a faceless brand on Pinterest. Get the clicks, get the traffic, and maybe even get a bit of passive income while you’re at it.

 
 
 

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